"Etsy is an online marketplace for buying and selling all things handmade. Etsy is built by artists, for artists -- and for customers conscious of the true value of handmade goods and their creators.
"Etsy's marketplace is a community. At the heart of every transaction is a direct relationship between the maker and the buyer.
"We, the members of this community, join together to earn a living from what we make and to support those who make things. Our vision is to build a new economy and present a better choice: Buy Handmade. Cradled in our community, our intention is to support the independent artist and create viable alternatives to mass-produced objects in the world's marketplace.
"With the Industrial Revolution we lost the connection between producer and consumer; we no longer know who makes our daily bread, our clothes or our furniture.
"We are using the Web to reconnect: to once again allow the producer and the consumer to know each other; to swing the pendulum back to a time when we bought our bread from the baker, food from the grocer, and shoes from the cobbler. Through the forging of friendships and with a commitment to hard work, our community and our cause will prosper."I wonder what William Morris would do?